This has come up with Bronn having a duplicate.
Bronn comes into play and is given a duplicate, then another player pays the 1 gold to take control of him. That turn in combat Bronn dies. Who chooses to sacrifice the duplicate to save Bronn, the owner of the duplicate or the person currently in control of Bronn.
I say that whoever controls Bronn controls the duplicate and gets to choose to save or not. People have been telling me that whoever played the duplicate gets to make that choice.
Hoping to get an official Fantasy Flight ruling so that we don't hit this snag next game.