Quick Refresher:
Burning on the Sand
Response: If an opponent would win a challenge against you, cancel the determintion of the challenge winner. No one wins the challenge.
By the logic that the card declares no player wins, that forces both players to lose correct? So the martell player would be able to trigger losing a challenge effects as though he/she had lost while not having to fulfill the claim since the attacker lost as well right? So say if I have Doran Martell in play I can let an attacker fail to win by using this card can make him fulfill my claim?