LordofBrewtown said:
I think that a strong case could be made that FFG would gain sales if they at least had card lists (even if they didn't have a searchable database).
So make it. Show us where FFG makes dollars and cents in this and remember that you are going to have to have someone pulling in a wage for time spent on this rather than on something else, which means any money generated by such a list, database, what have you does not just need to come in at the cost of the creation and maintenance of the thing, but it must be equal or ideally greater than what that person could be spending time doing.
You say it is Marketing 101 (it isn't by the way), but this evaluation is business 101. If you could hire some HS or college kid to come in and do all of this for the ridiculously low rate of $12 an hour (roughly what an asst admin should make an hour) that list needs to generate a positive return in excess of that since any given employee's time should be returning an investment about three to five times greater than their wages. That same individual doing data entry, office work, or database management for the company on the office side, or that money instead used as part of the salary of another graphic or game designer is going to, IMO, easily generate a higher revenue than the card list... Is there anyone who disagrees with that?
So then the question is, has anyone left a game or refused to play a game because there was no card list published by the company itself when said list was readily available from a third party?
With this question it becomes very easy to see that the majority of people come to a game and stay with a game based on the game play. Replicating effort with no obvious increase in profit is a very questionable business decision.