commoner said:
Will a name really help create the game? Do we really need to know that the picture of a Nurgling is a Nurgling or a Nurgling named Jimbo? Once you begin to codify a genre, you also run a risk of codifying too much. Look at World of Darkness. The line died because it's meta drove it to stagnation. Sure, as a GM you can override that Baron Von Wolf-britches is the chief inquisitor, but at LGS and pick up games (and to a great portion of gamers) they play for the plot/story. If a company codifies the meta, they expect to receive the meta. The stronger the meta is codified the more meta-rules are put into place and become as unbreakable as the core rules of the game. So codification yes can take place, but at the right time, in the right way.
Sorry to hear that stagnation is what killed the world of darkness where you live... Welcome to the real world where the Old World of Darkness ended after a thirteen year run, an industry leader and holder of the second biggest market share in gaming. Welcome to a world where a company actually had the guts to do what their game had always said was going to happen, end. Welcome to a world, where there was still plently to write about. Mage alone had room for revised edition convention books for NWO, progenitors, syndicate, Void engeneers, setting material for outerspace, for the technocrasy, a technomacy book, book on academia, and a book on time travel.
And that is just what pops into my head. If anything, the new world or darkness, a game which is tool box game, i've ever there was one has stagnated more in less than a decade than OldWoD did in close to a decade and a half