In the quest Rude Awakening, one token represents an innkeeper, and four tokens represent villagers that have been taken to the inn by the overlord or his minions.

The index of useful links thread ( https://community.fantasyflightgames.com/topic/180455-index-of-useful-links/ ) suggests a couple of reaper minis that could be used as villagers.

I've also found the following, cheaper reaper bones minis:

1) Innkeeper: https://www.reapermini.com/OnlineStore/innkeeper/sku-down/77084

2) Villagers: There are various Townsfolk you could use, for example:

https://www.reapermini.com/OnlineStore/Townsfolk/sku-down/77140

https://www.reapermini.com/OnlineStore/Townsfolk/sku-down/77088

https://www.reapermini.com/OnlineStore/Townsfolk/sku-down/77087

https://www.reapermini.com/OnlineStore/Townsfolk/sku-down/77086

https://www.reapermini.com/OnlineStore/Townsfolk/sku-down/77085