I've come to eat crow and publicly admit, I was wrong. I was very wrong. This game is amazing, while I never doubted the game play aspect of this game, I was very critical of the business model. I was sure it was at worst greed, and at best short sighted.
Over the weekend I went to a few game stores to play in the pre-release parties. As soon as I played my first deck and really let it sink in that this was now MY deck and no one else would ever have an exact copy it really hit me how good (albeit very different) this model is. It is not significantly better or worse that the traditional models of a LCG or CCG. The fact is every single deck has been playable. I have opened 10 so far personally. They have all been, at worst, decent. Some are a bit stronger against the field of what we have seen in our local groups, but none were hopelessly bad.
The game play is also so good, that even though I LOVE deck building, I still am totally in love with this game. Bonus: my wife, who is not the best at deck building and doesn't care about doing so, also loves the game!
All in all, hats off to Richard Garfield for once again making a revolutionary new game that defies what has come before. And FFG, thank you for bringing his vision to life!
TLDR: To all those who also were critical of the model, I implore you, go find a FLG and try the game. They will most likely have decks so you can try it at no cost. You may, like myself, find that the model improves the game.