I'm not sure whether this is good news or not, but at the beginning of the first day of GenCon(today) the line to buy this game was 4 hours long. Then at about 11am they announced they had sold out of the game, and might be able to get more copies on Saturday.
I mean the the good news is the game is popular, or FFG underestimated how popular it would be. The bad news is it looks like I won't be getting the game any time soon.
Good job FFG! Get more copies soon. Please