I'd be fine if this were "Generic fantasy game" ala MtG.
I'm an old D&D lover at heart, I kinda like it when the setting is "generic fantasy"
They've got that Runebound IP which, as far as I can recall, is an in-house creation which wouldn't require any external licensing. I've kept one eye on the new Runewars war game, and while I'm too time poor these days to start painting tiny men again, it does seem like an interesting and dynamic setting, ripe for Destinification. I'd buy in.