I wish it was possible to create a data comparison between X-Wing and Armada but it just is not. Any data gathered has two inherent issues.
There's another threat to validity in terms of any inferences made from comparisons, which is really the elephant in the room: Armada emerged in the context of X-Wing already existing.
There are upsides and downsides to that:
The biggest downside is that they do compete for players' time and money. As a player of both I have to decide which I am going to spend my time doing. Also, because my resources are scarce, I have to decide where I'm going to spend my money. I've chosen to economize by buying Empire only for both games.
The first upside is that Armada was able to make use of the lessons-learned from X-Wing - not in terms of FFG being able to make an improved product, but with the consumer base having an understanding of how to build their community based on how the communities were built in X-Wing.
The related upside is that Armada has been able to piggy-back on the community networks created by X-Wing. Now, along with the downside (from above), that's a two-edged sword, because some X-Wingers will dabble in Armada and then go back to X-Wing. While it may seem like a loss then they do, I think it's worthwhile to observe the net balance. While those X-Wingers played Armada, they gave Armada a dose of starting fluid to help new entrants to FFG miniatures have people to play with, while they found one another. Also, people getting out of the hobby help people getting in by giving them a cheaper source of the products and the former unload their unused Armada gear on the latter.
There are other upsides and downsides that might be mentioned, but overall I think X-Wing is a positive for Armada.
But, it does make a lot of direct comparisons have tenuous validity in terms of inferences made.
