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Who is going to pay $75 each for the three (you know you want three) in scale AT-AT's anyhow... which is what it would be.
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This reads to me (3 AT-AT)/(75$), which is reasonable. If that isn't how he intends it and means $75 for each at-at, then hell no!
There are better ways to word it, especially in the context that the action fleet AT-AT are about the same price. He even starts to show off the action fleet models which only makes it more confusing.






