The question in the topic title is pretty much it. And pertains mostly to combat encounters.
My players tend to use the book suggestions as written. I would like them to be a bit more creative. I've encouraged them with little success. When every triumph is used to kill an extra stormtrooper minion and every advantage is used to trigger an effect or recover strain, it gets pretty old.
As a GM i've stopped using triumphs to do criticals to PCs, and if i generate enough advantage i'll use it to do something interesting to change the scope of the encounter. I did this in hopes of encouraging the players to do the same, but have had little success.
I can't really make them change the way they do this, but if someone has any ideas i can use to encourage them to mix things up a bit i'm all ears.