Where do people start?

Trying to work on a list for a tournament coming up. Not too limited on ships available, but don't want to spam too much.

How do you go about your 300 point building, process wise? 3 x 100 point squads?

They way I'm finding things is there's just too many options. Can't decide whether to go for some synergies, build to take out huge ships or have a bit of everything.

Try to keep it simple.

You'll generally have a lot more ships on the table so it's much easier to lose track of lots of different abilities and interactions. Stick to a small number of abilities and interactions you know well - plan simple synergies for each squad (probably 2-3 plus Huge ship)

Ordnance is useful

Assault missiles (Blount) and Ion torpedoes (Horton) for the inevitable swarms, and Proton torps for the Huge ships.

X-wings are quite good.

When you put a Huge ship on the defensive and it starts Reinforcing and regenerating its shields, they can be absolute buggers to finish off if you're only rolling 2 red dice at it - so having a few cheap X-wings following up your first wave of mooks can be surprisingly effective