They do seem to be working towards the right direction, though. Just small things like including harder to get upgrades in newer, cheaper ship, like Advanced Sensors and Push the Limit, show that they have at least some regard for their customer.
This depends on how cynical you are.
Good interpretation: People really like Advanced Sensors and are unhappy about having to buy extra Lambdas to get them, let's put it in the E-wing to make it easier for people to get!
Cynical interpretation: People have probably bought all the spare Lambdas they're going to by now, if we include Advanced Sensors in the E-wing we'll sell more shiny new E-wings!
I'm not necessarily coming down on one side or the other of that... but I will point out that the Phantom was likely the more exciting ship because of the cloak, AND the one that could make better use of Advanced Sensors. So naturally the Advanced Sensors ended up in the E-wing...
<shrug> Okay, fine, I'm cynical. Sue me
You can definitely interperet it like that, but it would be all-around worse if they just didn't include the card in new sets at all. I'd only have 1 Advanced Sensors if the E-Wing didn't come with one. Now I have two, and couldn't imagine needing more in my lists. They could have designed new upgrades to put in new nets instead of popular reprints, too, but that might have pushed back the release date. Or not. Regardless, people would still "need" 3 Lambda's if they wanted 3 Advanced Sensors.
FFG seems to portion things based on the idea that everyone is buying 2 of each small ship and 1 of each large ship and 'deluxe expansion'. I think that's not a horrible expectation.